LinkedIn has always been considered the best B2B social media platform. I have used it successfully for clients in the past, but for some reason have neglected it for myself and my own business. As with any social media, there are a few rules of engagement: Have meaningful conversations – be a perceptive, responsive comment …
Big gossip in from Instagram influencer marketing service Takumi. The Instagram following of the current contingent of Love Island contestants is mainly fake – from 50% to 65% fake accounts. Hardly a surprise to many! But it does show that you need to be very careful when dealing with ‘Influencers’. Those tens of thousands of …
Love Island Contestants Fake Followers: Avoiding the ‘Influencer’ trap Read More »
Or why have a dog and bark yourself Discover Thirst Quenchers. For small business owners, every penny counts. This means that we can stretch ourselves too thinly. We try and cover every role ourselves to preserve our hard earned income. But how much is your time worth? Sometimes it can be worth paying someone else …
It is not always true that *every* small business needs a Facebook page. However, they can be useful in lieu of a website for businesses who are just starting out. I hope these Facebook tips prove a useful way to learn how to beat the system! The problem with Facebook is that without spending a …
Hopefully you are already discerning about which social media platforms you use for your small business. Just because it exists, doesn’t mean you have to be on it. Do your customers Snapchat? Do your potential clients yearn Instafame? If they don’t, then don’t bother with that platform. Just focus on the ones that suit you …
