small business

Quality product photography taken with a smartphone 0

We’re In.

A new initiative by the Leicester BID launched yesterday. The Independent Leicester campaign and attendant website is designed to showcase the very best small businesses Leicester has to offer. The initiative is aimed at helping residents and visitors to the city to discover the very best of the hidden gems...

wine marketing and PR 0

English Wine Tour & Tastings

After a very successful 2019 season of tours and tastings, Rothley Wine Estate are taking a break ready for harvest. It’s the busiest time of year in the vineyard, and there is much to be done. However, due to popular demand, we have scheduled in two additional tour and tasting...

Bisbrooke Artisans real sourdough bread 0

Great Food Club Awards

Some awards are worth more than others. We think The Great Food Club has a unique approach to nominations which makes becoming a finalist rather special. The public must vote simply for their favourite foodie business of the year. Restaurant, baker, pub, producer – whatever it is you have to...

LGBTQ+ corporate pride 0

Corporate Pride

The 50th anniversary of the Stonewall uprising has made 2019 a year of deep significance for the LGBTQ+ community. Commemorations and events have been big news, with Pride 2019 having extra import for many. No wonder perhaps that so many big brands are openly declaring their support for the LGBTQ+...

Where do you go on LinkedIn? 0

Are you LinkedIn?

LinkedIn has always been considered the best B2B social media platform. I have used it successfully for clients in the past, but for some reason have neglected it for myself and my own business. As with any social media, there are a few rules of engagement: Have meaningful conversations –...

pinterest logo 0

Dealing with Criticism & Negativity

How your brand identity helps you to deal with negativity After our article about ‘how to be confident in every business decision you ever make‘ a couple of days ago, it was interesting to read another article about keeping a clear brand identity and dealing with negativity in Marketing Weekly...